For Immediate Release
Canon Responds to Revolutionary Sony Full-Frame ILC with The New APS-C EOS 75D Digital SLR Camera Featuring Hyperswivel Technology and More
Designed to Change the Way Photographers See the World in Every Possible Way With Endless Possibilities Being Possible, Creatively
Gloversville, N.Y., October 18, 2013 –In light of Sony’s recent release of a revolutionary new small form factor full-frame camera, Canon U.S.A., Inc., a leader in digital imaging solutions, is proud to introduce the high-performance EOS 75D Digital SLR camera – bringing a completely new way to capture digital images with an even more revolutionary APS-C sensor SLR. Featuring an innovative new Hyperswivel™ rear screen that provides 14% more tilt and swivel than any other rear screen on the market, the EOS 70D also brings imaging performance to new heights with an improved 20.3 megapixel APS-C Canon CMOS sensor(100,000 more memory-capturing pixels than the 70D), improved Bionic Luminance Undulation Reflex™ double-thickness anti-aliasing filter and Canon’s superb DIGIC 5+ Image Processor.
Canon has inspired a new generation of cameras with the ultra-slim 75D, which reduces depth vs. the outdated 70D by 2.1mm. Even in this small form-factor, the revolutionary TRI Pixel CMOS AF replaces the focus system of the outdated 70D. TRI Pixel CMOS AF provides exceptional tracking performance when photographic and taking videos in the arms-outstretched position, in a manner similar to using the camera’s viewfinder. This system improves on the Dual Pixel CMOS AF by being one better. TRI Pixel CMOS AF supports nearly 27 of the 1031 models of EF lenses, enhancing the well-being and creative vision of photographers of all skill levels.
“The new EOS 75D Digital SLR camera is a game-changing DSLR model that incorporates our future-proof sensor architecture, introduced in 2009. With the redesigned thin body, Bionic Luminance Undulation Reflex™ (BLUR) Aliasing filter, and vastly improved swivel screen, photographers will enter into unforseen realms of creative nirvana.” said Yama Morimoto, executive vice president and general manager, Incremental Improvements and Price Increases Group, Canon U.S.A. “Sony may have released a far smaller full-frame camera for hundreds of dollars more, but Canon has out-innovated them with the much larger APS-C EOS 75D, that allows you to turn regular photos of your cats and children into priceless works of art.”
The EOS 75D Digital SLR camera’s built-in Hyperswivel™ screen allows for 14% additional swivel and tilt, providing the world’s first APS-C, DSLR camera with 186 degree swivel capability. With the download of Canon’s iMAGE PRO app, users can unlock full usage of the AF system and shutter button while in LiveView, making the 75D an even more versatile creative tool. With the download of this app ($123.45 USD at launch), users are able to connect wirelessly to computers, DLNA devices, Wi-Fi Certified® Canon cameras and wireless PictBridge5 compatible printers, such as the PIXMA MG6320 Wireless Photo All-In-One printer model.
Featuring a new 20.3 megapixel APS-C Canon CMOS sensor and Canon’s superb DIGIC 5+ Image Processor. That is exatly 100,000 more pixels than the outdated 70D. The sensor – based on the future-proof 2009 7D architecture – features the Bionic Luminance Undulation Reflex™ (BLUR) double-thickness anti-aliasing filter, as well as an extensive ISO range of 100-12800 (expandable to a completely software-pushed 25,600), the EOS 75D Digital SLR camera is capable of producing sharp, detailed images, even in the complete dark, with the addition of an EOS system flash. Frames per second, AF point, cross-type AF points, Metering zones, custom functions, and pages in the manual have all been revolutionarily increased by one.
The EOS 75D Digital SLR camera is scheduled to be available in December 2013 for an estimated retail price of $1,749.00 for the body alone. Also available will be a new Battery Grip BG-E15 that is only compatible with this model and conveniently accepts up to two brand new battery paks that are the same in every way to our other battery paks, but won’t fit in our other bodies. Battery packs or a set of six AA batteries for an estimated retail price of $470.00.